HomePricing
Every price. On one page.
Pick a product. Every tier, setup fee and inclusion in rands. No contracts, cancel anytime.
Chatbots · Website Chatbot
Website Chatbot
Every visitor greeted, answered and captured. Setup plus your first period in one payment at checkout, then it runs month to month or year to year — whichever you pick below.
Month to month, cancel any time. Prices below are per month. Go straight to a paid plan and your first month is 10% off. After that you pay the normal monthly price. Applied automatically at checkout. One payment covers twelve months, 10% off. It does not renew itself — we remind you before it ends and you choose again. Both together: the year is 10% off and its first month another 10% (20% off that month). Applied automatically at checkout. Start a free trial and the 10% off your first month is gone for good — it is one or the other. The setup fee is never discounted.
Starter
R299/mo
R299/mo
R3 229/yr
R3 229/yr
Setup R250
Pay R549 once at checkout — setup plus your first month. The next charge lands one calendar month later.
Pay R519 once at checkout — setup plus your first month at 10% off. After that R299 a month; the next charge lands one calendar month later.
Pay R3 479 once at checkout — setup plus your first year. It does not renew itself; we ask you again before it ends.
Pay R3 449 once at checkout — setup plus your first year, with R30 off its first month. It does not renew itself; we ask you again before it ends.
- 530 messages a month
- Trained on your own website and documents
- English and Afrikaans; other SA languages best-effort
- Lead capture (name, email, phone, and your own fields)
- We email you after every action
- After-hours answers, 24/7
- Smart FAQ buttons under the chat box
- Stays on topic — off-topic messages don't count against you
- Basic analytics dashboard
- Top up messages any time
Recommended
Intermediate
R649/mo
R649/mo
R7 009/yr
R7 009/yr
Setup R300
Pay R949 once at checkout — setup plus your first month. The next charge lands one calendar month later.
Pay R884 once at checkout — setup plus your first month at 10% off. After that R649 a month; the next charge lands one calendar month later.
Pay R7 309 once at checkout — setup plus your first year. It does not renew itself; we ask you again before it ends.
Pay R7 244 once at checkout — setup plus your first year, with R65 off its first month. It does not renew itself; we ask you again before it ends.
- 2 200 messages a month
- Everything in Starter
- We email your visitor after every action
- Knowledge-base sections of your own
- Custom branding — your colours and logo
- Engagement popup
- Remembers a returning visitor
- Voice input
- Real-time chat monitoring
- Full analytics dashboard
Pro
R1 199/mo
R1 199/mo
R12 949/yr
R12 949/yr
Setup R395
Pay R1 594 once at checkout — setup plus your first month. The next charge lands one calendar month later.
Pay R1 474 once at checkout — setup plus your first month at 10% off. After that R1 199 a month; the next charge lands one calendar month later.
Pay R13 344 once at checkout — setup plus your first year. It does not renew itself; we ask you again before it ends.
Pay R13 224 once at checkout — setup plus your first year, with R120 off its first month. It does not renew itself; we ask you again before it ends.
- 3 500 messages a month
- Everything in Intermediate
- Photos and product cards in chat
- AI learning from real conversations
- Sales assistance and upsell prompts
- Custom action buttons in chat
- Premium analytics
- Managed services — monthly tuning report
Pro+
R2 500/mo
R2 500/mo
R27 000/yr
R27 000/yr
Setup R500
Pay R3 000 once at checkout — setup plus your first month. The next charge lands one calendar month later.
Pay R2 750 once at checkout — setup plus your first month at 10% off. After that R2 500 a month; the next charge lands one calendar month later.
Pay R27 500 once at checkout — setup plus your first year. It does not renew itself; we ask you again before it ends.
Pay R27 250 once at checkout — setup plus your first year, with R250 off its first month. It does not renew itself; we ask you again before it ends.
- 6 000 messages a month
- Everything in Pro
- Premium widget polish and animated mascot
- No “Powered by DoubleDown AI” on the widget
- Custom chat sounds
- Built-in rating / NPS prompt
- AI Weekly Brain Boost
- Dedicated support
What is in each plan
Every feature, and which plan it starts on. Nothing here is a teaser — if it has a tick, it is switched on for you.
| Feature | Starter | Intermediate | Pro | Pro+ |
|---|---|---|---|---|
| Messages a month | 530 | 2 200 | 3 500 | 6 000 |
| Trained on your own website and documents | Included | Included | Included | Included |
| English and Afrikaans; other SA languages best-effort | Included | Included | Included | Included |
| Lead capture (name, email, phone, and your own fields) | Included | Included | Included | Included |
| We email you after every action | Included | Included | Included | Included |
| After-hours answers, 24/7 | Included | Included | Included | Included |
| Smart FAQ buttons under the chat box | Included | Included | Included | Included |
| Stays on topic — off-topic messages don't count against you | Included | Included | Included | Included |
| Basic analytics dashboard | Included | Included | Included | Included |
| Top up messages any time | Included | Included | Included | Included |
| We email your visitor after every action | Not included | Included | Included | Included |
| Knowledge-base sections of your own | Not included | Included | Included | Included |
| Custom branding — your colours and logo | Not included | Included | Included | Included |
| Engagement popup | Not included | Included | Included | Included |
| Remembers a returning visitor | Not included | Included | Included | Included |
| Voice input | Not included | Included | Included | Included |
| Real-time chat monitoring | Not included | Included | Included | Included |
| Full analytics dashboard | Not included | Included | Included | Included |
| Photos and product cards in chat | Not included | Not included | Included | Included |
| AI learning from real conversations | Not included | Not included | Included | Included |
| Sales assistance and upsell prompts | Not included | Not included | Included | Included |
| Custom action buttons in chat | Not included | Not included | Included | Included |
| Premium analytics | Not included | Not included | Included | Included |
| Managed services — monthly tuning report | Not included | Not included | Included | Included |
| Premium widget polish and animated mascot | Not included | Not included | Not included | Included |
| No “Powered by DoubleDown AI” on the widget | Not included | Not included | Not included | Included |
| Custom chat sounds | Not included | Not included | Not included | Included |
| Built-in rating / NPS prompt | Not included | Not included | Not included | Included |
| AI Weekly Brain Boost | Not included | Not included | Not included | Included |
| Dedicated support | Not included | Not included | Not included | Included |
Run out mid-month? Top up any time. The messages land on your balance at once; nothing rolls over.
- Starter & Intermediate
- 500R199
- 1 500R549
- 5 000R1 599
- Pro & Pro+
- 500R299
- 2 000R999
- 5 000R2 249
- 25 000R10 999
- 50 000R20 999
- 100 000R39 999
- 250 000R93 749
Chatbots · Email AI Bot
Email AI Bot
Every email read, classified and answered. Setup plus your first month in one payment at checkout — R849 on Minimum Package.
Minimum Package
R349/mo
Setup R500
Pay R849 once at checkout — setup plus your first month. The next charge lands one calendar month later.
- 1 mailbox connected — Gmail, Outlook or any IMAP
- 400 emails handled / month
- AI drafts or sends replies — you choose
- Knowledge base — it answers from what you tell it, and escalates rather than guess
- Escalation rules — it knows when to fetch a human
- Every reply signed in your brand voice
- Email support (next business day)
Recommended
Growth
R799/mo
Setup R750
Pay R1 549 once at checkout — setup plus your first month. The next charge lands one calendar month later.
- Everything in Minimum Package, plus:
- 1,500 emails handled / month
- Up to 3 mailboxes — sales@, info@, support@
- Human handoff — anything it will not answer lands with your team
- Routing rules — assign by topic, sender or urgency
- Reply templates and canned answers
- Improve a draft reply with AI — shorter, friendlier or more formal
- 3 integrations — CRM, Google Sheets, Slack and more
- Full analytics dashboard
- WhatsApp support (same business day)
Scale
R1 699/mo
Setup R1 000
Pay R2 699 once at checkout — setup plus your first month. The next charge lands one calendar month later.
- Everything in Growth, plus:
- 5,000 emails handled / month
- Up to 10 mailboxes
- Our most capable AI model
- Unlimited integrations
- REST API
- Deep analytics — resolution rate, response time and escalation rate
- POPIA audit export
- Priority support — named contact, 4-hour response
What is in each plan
Every feature, and which plan it starts on. Nothing here is a teaser — if it has a tick, it is switched on for you.
| Feature | Minimum Package | Growth | Scale |
|---|---|---|---|
| Emails a month | 400 | 1 500 | 5 000 |
| 1 mailbox connected — Gmail, Outlook or any IMAP | Included | Included | Included |
| AI drafts or sends replies — you choose | Included | Included | Included |
| Knowledge base — it answers from what you tell it, and escalates rather than guess | Included | Included | Included |
| Escalation rules — it knows when to fetch a human | Included | Included | Included |
| Every reply signed in your brand voice | Included | Included | Included |
| Email support (next business day) | Included | Included | Included |
| Up to 3 mailboxes — sales@, info@, support@ | Not included | Included | Included |
| Human handoff — anything it will not answer lands with your team | Not included | Included | Included |
| Routing rules — assign by topic, sender or urgency | Not included | Included | Included |
| Reply templates and canned answers | Not included | Included | Included |
| Improve a draft reply with AI — shorter, friendlier or more formal | Not included | Included | Included |
| 3 integrations — CRM, Google Sheets, Slack and more | Not included | Included | Included |
| Full analytics dashboard | Not included | Included | Included |
| WhatsApp support (same business day) | Not included | Included | Included |
| Up to 10 mailboxes | Not included | Not included | Included |
| Our most capable AI model | Not included | Not included | Included |
| Unlimited integrations | Not included | Not included | Included |
| REST API | Not included | Not included | Included |
| Deep analytics — resolution rate, response time and escalation rate | Not included | Not included | Included |
| POPIA audit export | Not included | Not included | Included |
| Priority support — named contact, 4-hour response | Not included | Not included | Included |
Need more emails? A once-off pack, added to your balance.
- +250R149
- +1 000R499
- +3 000R1 299
Larger inbox volumes are quoted individually — tell us your monthly mail and we will scope it.
Marketing · Mass Email
Mass Email
Email that converts, without feeling like spam. Setup plus your first month in one payment at checkout — R3 299 on Minimum Package.
Minimum Package
R1 299/mo
Setup R2 000
Pay R3 299 once at checkout — setup plus your first month. The next charge lands one calendar month later.
- 2,500 contacts
- Unlimited sends — we never charge per email
- Drag-and-drop builder + templates
- Write it once, save it as a template, reuse it on every send
- SPF / DKIM / DMARC setup wizard, verified before you send
- One-click unsubscribe + global suppression
- Email support (next business day)
Recommended
Growth
R2 899/mo
Setup R4 000
Pay R6 899 once at checkout — setup plus your first month. The next charge lands one calendar month later.
- Everything in Minimum Package, plus:
- 10,000 contacts — still unlimited sends
- AI writes subject lines and body copy
- Automations & drip journeys
- A/B subject-line testing
- POPIA consent gate — no consent on record, no marketing email; the only first message it allows is the consent request
- WhatsApp support (same business day)
Scale
R5 499/mo
Setup R8 000
Pay R13 499 once at checkout — setup plus your first month. The next charge lands one calendar month later.
- Everything in Growth, plus:
- 50,000 contacts — still unlimited sends
- Our most capable AI model
- Multi-SMTP rotation & failover
- Full POPIA audit export + DSAR workflow
- Priority support — named contact, 4-hour response
What is in each plan
Every feature, and which plan it starts on. Nothing here is a teaser — if it has a tick, it is switched on for you.
| Feature | Minimum Package | Growth | Scale |
|---|---|---|---|
| Contacts a month | 2 500 | 10 000 | 50 000 |
| Unlimited sends — we never charge per email | Included | Included | Included |
| Drag-and-drop builder + templates | Included | Included | Included |
| Write it once, save it as a template, reuse it on every send | Included | Included | Included |
| SPF / DKIM / DMARC setup wizard, verified before you send | Included | Included | Included |
| One-click unsubscribe + global suppression | Included | Included | Included |
| Email support (next business day) | Included | Included | Included |
| AI writes subject lines and body copy | Not included | Included | Included |
| Automations & drip journeys | Not included | Included | Included |
| A/B subject-line testing | Not included | Included | Included |
| POPIA consent gate — no consent on record, no marketing email; the only first message it allows is the consent request | Not included | Included | Included |
| WhatsApp support (same business day) | Not included | Included | Included |
| Our most capable AI model | Not included | Not included | Included |
| Multi-SMTP rotation & failover | Not included | Not included | Included |
| Full POPIA audit export + DSAR workflow | Not included | Not included | Included |
| Priority support — named contact, 4-hour response | Not included | Not included | Included |
Need more contacts? A recurring add-on, because this meter is recurring.
- +2 500R300 a month
- +10 000R900 a month
- +50 000R3 500 a month
Operations · Booking Systems
Booking Systems
Bookings while you sleep. Setup plus your first month in one payment at checkout — R3 299 on Minimum Package.
Minimum Package
R1 299/mo
Setup R2 000
Pay R3 299 once at checkout — setup plus your first month. The next charge lands one calendar month later.
- 300 bookings / month
- 1 staff member, 1 location
- Your own booking page and link
- Every booking arrives as a calendar invite — Google, Outlook or Apple
- Automated email reminders — included, not an add-on
- Self-service reschedule & cancel
- Email support (next business day)
Recommended
Growth
R2 899/mo
Setup R4 000
Pay R6 899 once at checkout — setup plus your first month. The next charge lands one calendar month later.
- Everything in Minimum Package, plus:
- 1,000 bookings / month
- Up to 5 staff
- Deposits & prepayment — PayFast or SnapScan
- Group bookings & classes with capacity
- Intake forms + client records
- WhatsApp support (same business day)
Scale
R5 499/mo
Setup R8 000
Pay R13 499 once at checkout — setup plus your first month. The next charge lands one calendar month later.
- Everything in Growth, plus:
- 3,000 bookings / month
- Unlimited staff
- No-show risk scoring — take a deposit only from risky bookings
- White-label — your brand, not ours
- Priority support — named contact, 4-hour response
What is in each plan
Every feature, and which plan it starts on. Nothing here is a teaser — if it has a tick, it is switched on for you.
| Feature | Minimum Package | Growth | Scale |
|---|---|---|---|
| Bookings a month | 300 | 1 000 | 3 000 |
| 1 staff member, 1 location | Included | Included | Included |
| Your own booking page and link | Included | Included | Included |
| Every booking arrives as a calendar invite — Google, Outlook or Apple | Included | Included | Included |
| Automated email reminders — included, not an add-on | Included | Included | Included |
| Self-service reschedule & cancel | Included | Included | Included |
| Email support (next business day) | Included | Included | Included |
| Up to 5 staff | Not included | Included | Included |
| Deposits & prepayment — PayFast or SnapScan | Not included | Included | Included |
| Group bookings & classes with capacity | Not included | Included | Included |
| Intake forms + client records | Not included | Included | Included |
| WhatsApp support (same business day) | Not included | Included | Included |
| Unlimited staff | Not included | Not included | Included |
| No-show risk scoring — take a deposit only from risky bookings | Not included | Not included | Included |
| White-label — your brand, not ours | Not included | Not included | Included |
| Priority support — named contact, 4-hour response | Not included | Not included | Included |
Need more bookings? A once-off pack, added to your balance.
- +100R200
- +500R875
- +2 000R3 000
Operations · Bookkeeping & Invoicing
Bookkeeping & Invoice+Quote Generation
Quote it. Invoice it. Get paid. No setup fee — R190 at checkout on Minimum, then monthly. Cancel any time.
Minimum
R190/mo
No setup fee
Pay R190 at checkout — your first month, in advance. The next charge lands one calendar month later.
- 150 quotes and invoices a month
- Full and abridged tax invoices
- Quotes accepted online
- Credit notes
- Statements with 30/60/90 ageing
- PDF documents in your branding
- 7 document designs
- Your registration numbers on every document
- Hourly billing at each customer’s rate
- Bring in what customers already owe you
- SARS-ready year-end pack in one ZIP
- 14 months of history shown
- Unlimited export
- 2 users
Recommended
Intermediate
R405/mo
No setup fee
Pay R405 at checkout — your first month, in advance. The next charge lands one calendar month later.
- Everything in Minimum
- 1 000 quotes and invoices a month
- Unlimited history
- Deposits and progress invoicing
- Pay-now buttons on your invoices
- Expenses and supplier bills
- Bank import and matching
- Recurring invoices, made as drafts you approve
- Reminders that chase late payers
- VAT201 preparation and a compliance calendar with email reminders
- 13 document designs
- 5 users
Pro
R950/mo
No setup fee
Pay R950 at checkout — your first month, in advance. The next charge lands one calendar month later.
- Everything in Intermediate
- 6 000 quotes and invoices a month
- Income statement, balance sheet, cash flow
- Trial balance and general ledger
- One login for every company you have Books for
- Chart of accounts you control
- 12 users with roles
- Journal entries you post and reverse yourself
- Recurring invoices issued and emailed for you
- Send events to Zapier, Make or n8n
- Brand Studio: your own document design
What is in each plan
Every feature, and which plan it starts on. Nothing here is a teaser — if it has a tick, it is switched on for you.
| Feature | Minimum | Intermediate | Pro |
|---|---|---|---|
| Documents a month | 150 | 1 000 | 6 000 |
| 150 quotes and invoices a month | Included | Included | Included |
| Full and abridged tax invoices | Included | Included | Included |
| Quotes accepted online | Included | Included | Included |
| Credit notes | Included | Included | Included |
| Statements with 30/60/90 ageing | Included | Included | Included |
| PDF documents in your branding | Included | Included | Included |
| 7 document designs | Included | Included | Included |
| Your registration numbers on every document | Included | Included | Included |
| Hourly billing at each customer’s rate | Included | Included | Included |
| Bring in what customers already owe you | Included | Included | Included |
| SARS-ready year-end pack in one ZIP | Included | Included | Included |
| 14 months of history shown | Included | Included | Included |
| Unlimited export | Included | Included | Included |
| 2 users | Included | Included | Included |
| 1 000 quotes and invoices a month | Not included | Included | Included |
| Unlimited history | Not included | Included | Included |
| Deposits and progress invoicing | Not included | Included | Included |
| Pay-now buttons on your invoices | Not included | Included | Included |
| Expenses and supplier bills | Not included | Included | Included |
| Bank import and matching | Not included | Included | Included |
| Recurring invoices, made as drafts you approve | Not included | Included | Included |
| Reminders that chase late payers | Not included | Included | Included |
| VAT201 preparation and a compliance calendar with email reminders | Not included | Included | Included |
| 13 document designs | Not included | Included | Included |
| 5 users | Not included | Included | Included |
| 6 000 quotes and invoices a month | Not included | Not included | Included |
| Income statement, balance sheet, cash flow | Not included | Not included | Included |
| Trial balance and general ledger | Not included | Not included | Included |
| One login for every company you have Books for | Not included | Not included | Included |
| Chart of accounts you control | Not included | Not included | Included |
| 12 users with roles | Not included | Not included | Included |
| Journal entries you post and reverse yourself | Not included | Not included | Included |
| Recurring invoices issued and emailed for you | Not included | Not included | Included |
| Send events to Zapier, Make or n8n | Not included | Not included | Included |
| Brand Studio: your own document design | Not included | Not included | Included |
Need more documents? A once-off pack, added to your balance.
- +100R59
- +500R199
- +2 000R599
No setup fee on any plan. You pay your first month at checkout and the next payment lands one calendar month later. Month-to-month — cancel any time.
Operations · Website Design
Website Design
One-off build fee plus R250/month hosting. Premium websites that actually sell.
Starter
R2 000
One-off build · R250/mo hosting
- Landing page
- Mobile-native
- Contact form
- Basic SEO
- Hosting included
Intermediate
R3 500
One-off build · R250/mo hosting
- Up to 5 pages
- Custom design
- Blog-ready
- Full SEO setup
- Hosting included
Recommended
Pro
R5 500
One-off build · R250/mo hosting
- Up to 10 pages
- Bespoke design + motion
- CMS-lite editing
- Advanced SEO
- Hosting included
Pro+
R9 000
One-off build · R250/mo hosting
- Up to 20 pages
- Full bespoke design
- Integrations
- City SEO pages
- Hosting included
WebCommerce
R10 500
One-off build · R250/mo hosting
- Full online store
- PayFast + Yoco checkout
- Product + stock management
- Order automation
- Hosting included
Enterprise
fromR14 500
One-off build · R250/mo hosting
- Unlimited scope
- Custom platform work
- Dedicated build team
- SLA support
- Hosting included
What is in each plan
Every feature, and which plan it starts on. Nothing here is a teaser — if it has a tick, it is switched on for you.
| Feature | Starter | Intermediate | Pro | Pro+ | WebCommerce | Enterprise |
|---|---|---|---|---|---|---|
| Landing page | Included | Included | Included | Included | Included | Included |
| Mobile-native | Included | Included | Included | Included | Included | Included |
| Contact form | Included | Included | Included | Included | Included | Included |
| Basic SEO | Included | Included | Included | Included | Included | Included |
| Hosting included | Included | Included | Included | Included | Included | Included |
| Up to 5 pages | Not included | Included | Included | Included | Included | Included |
| Custom design | Not included | Included | Included | Included | Included | Included |
| Blog-ready | Not included | Included | Included | Included | Included | Included |
| Full SEO setup | Not included | Included | Included | Included | Included | Included |
| Up to 10 pages | Not included | Not included | Included | Included | Included | Included |
| Bespoke design + motion | Not included | Not included | Included | Included | Included | Included |
| CMS-lite editing | Not included | Not included | Included | Included | Included | Included |
| Advanced SEO | Not included | Not included | Included | Included | Included | Included |
| Up to 20 pages | Not included | Not included | Not included | Included | Included | Included |
| Full bespoke design | Not included | Not included | Not included | Included | Included | Included |
| Integrations | Not included | Not included | Not included | Included | Included | Included |
| City SEO pages | Not included | Not included | Not included | Included | Included | Included |
| Full online store | Not included | Not included | Not included | Not included | Included | Included |
| PayFast + Yoco checkout | Not included | Not included | Not included | Not included | Included | Included |
| Product + stock management | Not included | Not included | Not included | Not included | Included | Included |
| Order automation | Not included | Not included | Not included | Not included | Included | Included |
| Unlimited scope | Not included | Not included | Not included | Not included | Not included | Included |
| Custom platform work | Not included | Not included | Not included | Not included | Not included | Included |
| Dedicated build team | Not included | Not included | Not included | Not included | Not included | Included |
| SLA support | Not included | Not included | Not included | Not included | Not included | Included |
Custom builds
Some things cannot be priced before they are scoped.
Custom AI starts at R600, scoped to what you actually need. B2B Lead Generation, for one sales rep or a whole sales team, is quoted too. Bigger than a plan? Tell us the problem and we will scope it.
What does AI automation cost in South Africa?
Every DoubleDown AI price is published on this page in South African rands. The setup fee and the first month are taken together in one payment at checkout, the monthly then pulls by debit order a calendar month later, and everything is month-to-month with no contract and no cancellation fee.
Pricing
The money
questions.
Website chatbots start at R299/month with a R250 setup — R549 in one payment at checkout, covering setup and your first month. Custom builds are quoted from R600 to R100,000+ depending on scope. Every price is on the pricing page.
Thirty minutes, any time, any day, weekends and public holidays included.
No. Every plan is month-to-month and you can cancel anytime. There are no 3, 12 or 24-month terms and no rush fees.
The setup fee plus your first month, in a single payment. On the Starter chatbot that is R250 + R299 = R549. Your first recurring charge falls one calendar month after that payment.
No. We handle every technical step — training, deployment, integrations and hosting. You supply your business info, review it and approve.
Yes. We build against POPIA principles — data minimisation, consent, opt-out and retention policies. We never sell your data and all chats are encrypted in transit.
Pick a tier.
Go live today.
Live in 30 minutes, any time, any day, weekends and public holidays included.